3. Uluslararası Medya ve Toplum Sempozyumu Bildiri Özet Kitabı

This work is the Book of Abstracts for the "3rd International Media and Society Symposium" (MASS 2023), organized by İstinye University Faculty of Communication on May 24-26, 2023. The main theme of the symposium was determined as "Digital Culture." The book brings together abstracts of numerous papers examining how media and communication studies have transformed within the axis of digitalization. The studies address current topics such as the social effects of digital culture, new media technologies, artificial intelligence, virtual reality (VR), augmented reality (AR), digital games, social media platforms (TikTok, Instagram, etc.), and digital marketing. Furthermore, reflections of digitalization in fields such as cinema, journalism, public relations, and advertising, as well as critical issues like ethical problems, surveillance society, and digital inequality, are discussed. This compilation offers a comprehensive resource for understanding the multidimensional structure of digital culture and the changing dynamics between media and society.