The Art of Money Getting or Golden Rules for Making Money
Keywords:
P.T. Barnum, American Museum, Jenny LindSynopsis
P.T. Barnum's autobiography, "The Life of P.T. Barnum," details his rise from humble beginnings in Connecticut to becoming a world-renowned showman. Barnum began his career by exhibiting Joice Heth, a woman he sensationally claimed was 161 years old and the former nurse of George Washington , proving his talent for advertising and "humbug". In 1841, he acquired the American Museum in New York City , transforming it into a premier entertainment venue with curiosities like the "Feejee Mermaid" (a hoax) and "General Tom Thumb," a dwarf whom he turned into an international celebrity. He toured Europe with Tom Thumb, even presenting him to Queen Victoria. His largest and most successful venture was bringing the "Swedish Nightingale," singer Jenny Lind, to America in 1850. Despite having never heard her sing , Barnum's masterful publicity campaign created a national "Lind Mania," resulting in immense profits and cementing his fame.


